Central Region · Applied AI
AI outreach in Novena
AI outreach that lives in your stack, not on a vendor's roadmap. Shipped from Central Region.
What AI outreach actually does
Multi-channel outreach run by an AI agent — email, LinkedIn, SMS — that reads like a real person who's actually done their homework. Built for teams who want top-of-funnel growth without burning a BDR on busywork.
The reason we take on work in Novena is that the businesses here tend to be sharper about what they want than the brief lets on. AI outreach for a Novena team almost always ends up looking different to AI outreach for a downtown Auckland one.
- 01 Channel mix tuned per persona — email-first, LinkedIn-first, or both
- 02 Reads each prospect's site, LinkedIn, recent posts before writing
- 03 Real conversation threading — replies feel continuous, not robotic
- 04 Compliance baked in: NZ Spam Act + global unsubscribe handling
Built on: Claude for message generation LinkedIn / Smartlead / Instantly for delivery Apollo + Clay for enrichment Custom guardrails for tone and compliance
Why Novena businesses choose this
Novena is Singapore's medical hub, dense with private hospitals and specialist clinics – AI here means handling patient-facing and admin work with genuine care around accuracy.
The pattern across Novena engagements we've shipped.
One of the highest concentrations of private hospitals and specialist medical centres in the region, serving both local patients and medical tourism. Clinics here want AI that reduces admin load without ever compromising on precision.
We work with teams across Novena: Novena Medical Centre · Thomson · Balestier · Toa Payoh · Newton.
How we build AI outreach for a Novena team
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Novena business, so value lands before the build is finished. Every engagement starts with a short call and a paid discovery if the brief needs one.
Outreach at human quality, machine scale.
The outcome for Novena teams
The shape of the result for Novena teams: Replaced a 3-person outreach team for an NZ infrastructure consultancy — 5× the volume, same close rate. Built on Claude for message generation, hardened with the rest of the stack as it scales.
Replaced a 3-person outreach team for an NZ infrastructure consultancy — 5× the volume, same close rate.
AI outreach in Novena – common questions
What's the realistic timeline for AI outreach with a Novena?
Most Novena businesses have their first usable slice in week 5 or 6. We'd rather ship narrow and real than broad and aspirational – your team gets to use the thing well before the engagement is "done".
Is AI outreach worth it for a smaller Novena?
Often, yes – and counterintuitively the ROI is sometimes faster than for the big end of town because there's less integration overhead. We'll tell you honestly on the scoping call if it isn't.
Anyone else in this space using AI outreach?
Plenty. Replaced a 3-person outreach team for an NZ infrastructure consultancy — 5× the volume, same close rate. The interesting question is rarely "does it work" – it's "is your team ready to use the output." That's what we'd scope on the call.
What happens if we want to swap a vendor out later?
AI outreach is built behind a small adapter layer specifically so swapping a model provider or a data source is a one-day job, not a re-architecture. Claude for message generation, LinkedIn / Smartlead / Instantly for delivery, Apollo + Clay for enrichment, Custom guardrails for tone and compliance are our defaults, but the build is intentionally portable.
Twenty minutes, your call.
You describe what's broken. We'll tell you what we'd actually do about it.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.