Every reporters and correspondents team we've worked with has a different definition of "broken". AI only earns its keep when it solves the specific definition you'd give it on a bad day – which is why our first call is mostly listening.
AI by role · New Zealand & Australia
The honest read on AI for reporters and correspondents in NZ and Australia.
By the numbers
0.28% of all Claude.ai conversations map to this kind of work (Anthropic Economic Index, March 2026). For context, Australia's overall AI usage sits at 4.11× its expected level and Canada at 4.37× (with Singapore leading at 5.53×) — adoption is already well ahead of the curve, so the edge goes to whoever turns it into a concrete workflow first.
Reporters and Correspondents sits within Media, Design & Content, one of the sectors we build production AI for.
Where AI helps
What changes for reporters and correspondents week to week.
- Draft and edit copy on brand.
- Repurpose content across channels.
- Research and outline fast.
- Caption, summarise and tag media.
How we build AI for reporters and correspondents.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your team, so value lands before the build is finished. The durable wins augment a person rather than replace them — a human approves anything that matters.
Talk to usThe outcome for Reporters and Correspondents
We'd call the engagement a success when Reporters and Correspondents are using the system without thinking about us. 0.28% of all Claude.ai conversations map to this kind of work (Anthropic Economic Index, March 2026)
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
Questions
FAQ
What's a typical engagement length for Reporters and Correspondents?
Six to twelve weeks for the build, then a short managed-services month while the system goes from "shipped" to "owned by your team". After that you keep us on retainer if you want, or take it from there yourself.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call – fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
Anyone else in this space using AI?
Plenty. 0.28% of all Claude.ai conversations map to this kind of work (Anthropic Economic Index, March 2026) The interesting question is rarely "does it work" – it's "is your team ready to use the output." That's what we'd scope on the call.
Can you work with our existing systems?
Yes. The default AI stack we reach for is Draft and edit copy on brand, Repurpose content across channels, Research and outline fast, Caption, summarise and tag media, but we'll bend it around whatever you already run – Xero, HubSpot, Shopify, Cin7, your own in-house apps. The discovery week maps every data source before any build starts.
Skip the pitch.
Tell us the workflow and we'll come back with what we'd build first.
Get in touch
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it — no obligation.