The version of AI lead reactivation that works for a Palmerston business is rarely the version a national vendor would sell you. We build the one that fits how your team actually operates - usually with fewer parts than the off-the-shelf pitch.
For Palmerston operators who want a working pilot in weeks, not a year-long programme.
What AI lead reactivation actually does
Your CRM is sitting on a graveyard of old leads that went quiet. An AI reactivation agent works through them at scale - researches what's changed at their business, writes a relevant re-entry message, and only books a meeting when there's a real reason to reconnect.
- 01 Scores every dormant lead by reactivation likelihood
- 02 Detects buying-trigger events (funding, hiring, product launches)
- 03 Personalised re-entry message referencing what's actually changed
- 04 Reports back which leads to bin and which to call this week
Built on: Claude for research + writing Clay / Apollo for signal data HubSpot / Salesforce / Pipedrive Slack digest of warm wake-ups
The Palmerston context, plainly.
- Palmerston is Darwin's fast-growing satellite city, with defence, construction and home services driving most of the local work.
- Residential growth, defence households, trades and retail serving one of the youngest populations in the country. Volume and after-hours demand are the recurring pinch points.
We work with teams across Palmerston: Palmerston CBD · Rosebery · Zuccoli · Durack · Humpty Doo.
Talk to us about this →How we build AI lead reactivation for a Palmerston team.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Palmerston business, so value lands before the build is finished. Wake up cold pipeline.
Talk to usThe outcome for Palmerston teams
If we build the right slice first, Palmerston teams feel the difference inside the first month. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
FAQ
What's a typical engagement length for Palmerston businesses?
Six to twelve weeks for the build, then a short managed-services month while the system goes from "shipped" to "owned by your team". After that you keep us on retainer if you want, or take it from there yourself.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call - fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
Anyone else in this space using AI lead reactivation?
Plenty. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. The interesting question is rarely "does it work" - it's "is your team ready to use the output." That's what we'd scope on the call.
Can you work with our existing systems?
Yes. The default AI lead reactivation stack we reach for is Claude for research + writing, Clay / Apollo for signal data, HubSpot / Salesforce / Pipedrive, Slack digest of warm wake-ups, but we'll bend it around whatever you already run - Xero, HubSpot, Shopify, Cin7, your own in-house apps. The discovery week maps every data source before any build starts.
The honest version of a sales call.
No deck. No discovery doc. Just whether this is worth building and what it would cost.
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it - no obligation.