Mackay businesses don't need another generic AI pitch. AI lead reactivation only earns its keep when it's built around the workflow you actually run on a wet Tuesday, and that's how we scope every engagement we take on in Queensland.
AI lead reactivation that lives in your stack, not on a vendor's roadmap. Shipped from Queensland.
What AI lead reactivation actually does
Your CRM is sitting on a graveyard of old leads that went quiet. An AI reactivation agent works through them at scale - researches what's changed at their business, writes a relevant re-entry message, and only books a meeting when there's a real reason to reconnect.
- 01 Scores every dormant lead by reactivation likelihood
- 02 Detects buying-trigger events (funding, hiring, product launches)
- 03 Personalised re-entry message referencing what's actually changed
- 04 Reports back which leads to bin and which to call this week
Built on: Claude for research + writing Clay / Apollo for signal data HubSpot / Salesforce / Pipedrive Slack digest of warm wake-ups
Without Koala Dynamics
With Koala Dynamics
Our field notes from Mackay builds.
- Mackay services the Bowen Basin coal mines and a large sugar industry, so its engineering firms live and die on procurement cycles.
- Mining services, heavy engineering, sugar milling and the port. Mining clients bring long tender documents and strict compliance, which is where most of the local admin burden actually sits.
We work with teams across Mackay: Mackay CBD · Paget · North Mackay · Andergrove · Sarina.
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How we build AI lead reactivation for a Mackay team.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Mackay business, so value lands before the build is finished. Wake up cold pipeline.
Talk to usThe outcome for Mackay teams
The shape of the result for Mackay teams: An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. Built on Claude for research + writing, hardened with the rest of the stack as it scales.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
FAQ
How quickly can we see something running?
Week three for a clickable internal demo against real data. Week six for a slice your team can actually use. We hold ourselves to those numbers because they're what stops a project drifting into "endless discovery".
What's the smallest engagement you'd take on?
A two-week paid discovery for Mackay businesses that aren't sure whether the build is worth doing at all. You get a one-page write-up of what we'd build, what we'd skip, and what it would cost. About 30% of those discoveries end with us recommending you don't proceed.
What's the realistic outcome for Mackay businesses?
An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. We don't promise tenfold lifts because we don't see them outside of marketing decks.
What tools do you build AI lead reactivation on?
For AI lead reactivation we usually reach for Claude for research + writing, Clay / Apollo for signal data, HubSpot / Salesforce / Pipedrive, Slack digest of warm wake-ups. We're tool-agnostic at heart - we pick what your Mackay team can actually run after we hand the build over, not what looks good on a vendor sticker.
One reply, one direction.
We don't run sequences or follow-up automation. One useful answer, one decision on your side.
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it - no obligation.