The version of AI lead reactivation that works for a Burnie business is rarely the version a national vendor would sell you. We build the one that fits how your team actually operates - usually with fewer parts than the off-the-shelf pitch.
Built and supported here - the way a Burnie business would actually use it.
What AI lead reactivation actually does
Your CRM is sitting on a graveyard of old leads that went quiet. An AI reactivation agent works through them at scale - researches what's changed at their business, writes a relevant re-entry message, and only books a meeting when there's a real reason to reconnect.
- 01 Scores every dormant lead by reactivation likelihood
- 02 Detects buying-trigger events (funding, hiring, product launches)
- 03 Personalised re-entry message referencing what's actually changed
- 04 Reports back which leads to bin and which to call this week
Built on: Claude for research + writing Clay / Apollo for signal data HubSpot / Salesforce / Pipedrive Slack digest of warm wake-ups
Without Koala Dynamics
With Koala Dynamics
The Burnie context, plainly.
- Burnie is a port and industrial town on the north west coast, running on forestry, mining services and manufacturing.
- Bulk port operations, forestry, mineral processing and advanced manufacturing. Industrial clients bring safety and quality documentation that small suppliers struggle to keep up with.
We work with teams across Burnie: Burnie CBD · Somerset · Wynyard · Upper Burnie · Penguin.
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How we build AI lead reactivation for a Burnie team.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Burnie business, so value lands before the build is finished. Wake up cold pipeline.
Talk to usThe outcome for Burnie teams
What changes for Burnie teams after this lands: the work that used to need a person stays done, the work that needs a person gets done with their attention undivided. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
FAQ
When does AI lead reactivation actually pay back?
Inside the first quarter, in our experience. We pick the first slice specifically because it's the highest-leverage workflow for a Burnie - so the savings start landing before the rest of the build is finished.
Do you do hourly billing or fixed price?
Fixed price for the pilot, every time. After that it's your call - fixed price per milestone or a small monthly retainer for ongoing iteration. We don't run open-ended T&M because it disincentivises us from finishing.
Anyone else in this space using AI lead reactivation?
Plenty. An Auckland agency reactivated 18 deals worth $340k from 2,000 'dead' CRM leads in a single 6-week sweep. The interesting question is rarely "does it work" - it's "is your team ready to use the output." That's what we'd scope on the call.
Will this run on our own infrastructure?
Yes, where it makes sense. AI lead reactivation can sit entirely in your cloud account, with model calls routed through endpoints you control. We default to Claude for research + writing, Clay / Apollo for signal data, HubSpot / Salesforce / Pipedrive, Slack digest of warm wake-ups but the architecture supports your existing platform choices.
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it - no obligation.