Most of our Burnie engagements start the same way: a 20-minute call where the owner describes a workflow we've heard before in shape but never in detail. AI lead qualification is then designed against the detail, not the shape.
Built and supported here - the way a Burnie business would actually use it.
What AI lead qualification actually does
Every form-fill, every missed call, every Instagram DM - scored, enriched, and routed within minutes. Your team only sees leads that match your ideal customer.
- 01 Auto-enriches with NZBN, company size, and history
- 02 Scores using your past won/lost deals as training data
- 03 Hot leads get SMS-routed to the right rep instantly
- 04 Cold leads enter nurture, not the bin
Built on: Claude HubSpot NZBN API Twilio Vercel
The Burnie context, plainly.
- Burnie is a port and industrial town on the north west coast, running on forestry, mining services and manufacturing.
- Bulk port operations, forestry, mineral processing and advanced manufacturing. Industrial clients bring safety and quality documentation that small suppliers struggle to keep up with.
We work with teams across Burnie: Burnie CBD · Somerset · Wynyard · Upper Burnie · Penguin.
Talk to us about this →How we build AI lead qualification for a Burnie team.
We scope narrow, ship a working pilot, then harden it into production. The first slice is the highest-leverage workflow for your Burnie business, so value lands before the build is finished. AI scores your leads.
Talk to usThe outcome for Burnie teams
The shape of the result for Burnie teams: Sales reps spend 70% less time on dead-end conversations. Built on Claude, hardened with the rest of the stack as it scales.
Not your typical AI agency.
Honest about what AI can and cannot do
Ships the one workflow that pays for itself
Hours given back, never the size of the invoice
*Every engagement is scoped and quoted up front. Results vary by workflow and business.
FAQ
How long does AI lead qualification take to ship for Burnie businesses?
We aim for a working pilot inside 4-6 weeks - narrow scope, real Burnie businesses data, measurable outcome. From there it's another 6-8 weeks of hardening before you'd consider it production. Full rollouts (multiple sites, multiple teams) typically land in 3-4 months.
How do you price AI lead qualification engagements?
Fixed-scope pilots first, then either project pricing or a small monthly retainer for the ongoing work. No long lock-ins, no 18-month black-box deals. Most Burnie businesses are surprised how small the first cheque is.
Anyone else in this space using AI lead qualification?
Plenty. Sales reps spend 70% less time on dead-end conversations. The interesting question is rarely "does it work" - it's "is your team ready to use the output." That's what we'd scope on the call.
Who owns the code and the model setup?
You do, on delivery. We deploy AI lead qualification into your own cloud account where possible, with the model setup, prompts, evals and integration code all checked into a repo you own. Claude sits in your account too - we don't operate it from ours.
The honest version of a sales call.
No deck. No discovery doc. Just whether this is worth building and what it would cost.
Talk to us about this
Tell us what you're trying to do and we'll reply with how we'd build it - no obligation.